EPISODE: 063 – Marketing Mistakes and Kim’s Pet Peeves
Why Pet Peeves? They’re annoying. We don’t typically go negative, but sometimes there’s a time for it[…]
EPISODE: 062 – The Importance of Managing Your Money
The only way to ever have a truly successful business is to manage your money like a professional money manager. I’ve never been great at managing money, but despite that fact I’ve become[…]
EPISODE: 061 – What is a “Brand”?
People tend to think of a company’s brand as their logo, colors, and maybe some fonts. But there’s so much more to a brand. It goes so much deeper than[…]
EPISODE: 060 – When To Use Facebook Ads, And When To Use Google Ads
How do you know when to use Google Ads vs when to use Facebook ads? The answer is rather simple, but not always obvious. Join Kim and Brian as they explore the[…]
EPISODE: 059 – The Power of Negative Keywords in Your Google Ads Campaigns
You may often think about the terms you want your auto repair shop’s Google Ads to display for, but do you ever think about the terms you DON’T want them to[…]
EPISODE: 058 – Getting Ready For The 2023 Fall Conference Season
Brian and Kim discuss upcoming automotive events and conferences in the fall of 2023. They share their excitement about attending these events and[…]
EPISODE: 057 – Should Your Shop Have a Podcast?
In this podcast episode, Brian and Kim discuss the benefits of auto repair shops having a podcast. They emphasize the importance of creating a podcast that[…]
EPISODE: 056 – From Storytelling to Brand Presence: How to Thrive in the Automotive Repair Industry with Chris Jones
In this podcast episode, Brian and Kim interview Chris Jones, editor of Ratchet & Wrench magazine. They discuss their excitement about the[…]
