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The Auto Repair Marketing Podcast

Here at Shop Marketing Pros, we believe in teaching as a valuable way to connect with shop owners, help them with their marketing, and inspire them to put effective marketing measures in place at their shop.
We are honored to have The Auto Repair Marketing Podcast as part of Carm Capriotto’s Aftermarket Radio Network. In our podcasts you will hear from former shop owners, now marketers Brian and Kim Walker, our Shop Marketing Pros professional team members, coaches in the industry, shop owners, and other industry professionals.

It is our goal that every moment you spend listening leaves you with impactful ideas and inspiration to improve your marketing. If at anytime you have a question, feel free to contact us at anytime!

All Episodes

Brian and Kim Walker smiling and standing together on the promotional graphic for the Auto Repair Marketing Podcast, Episode 156, titled 'Creating Superfans with Brittany Hodak' sponsored by RepairPal and App Fueled.

Creating Superfans with Brittany Hodak

EPISODE: 156 – Creating Superfans with Brittany Hodak

Have you ever met someone who just gets it, like, really understands what it takes to create a business people rave about? That’s exactly who Brittany Hodak is. And thanks to[…]

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Brian and Kim Walker smiling and standing together on the promotional graphic for the Auto Repair Marketing Podcast, Episode 155, titled 'Creating Amazing Customer Experiences,' sponsored by RepairPal and App Fueled.

Creating Amazing Customer Experiences

EPISODE: 155 – Creating Amazing Customer Experiences

There’s something powerful about experiencing world-class customer service firsthand and then turning around and asking, “How can I bring this level of intentionality[…]

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Featured image for the Auto Repair Marketing Podcast with hosts Brian and Kim Walker, highlighting Episode 154: "Planning Your Marketing Like a Pro."

Planning Your Marketing Like a Pro

EPISODE: 154 – Planning Your Marketing Like a Pro

Want a real marketing plan that doesn’t live in your head or on a bunch of sticky notes?

In this episode of the Auto Repair Marketing Podcast, Kim Walker is joined by Caroline Legrand and Savannah Garrett to talk all things[…]

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Featured image for the Auto Repair Marketing Podcast with hosts Brian and Kim Walker, highlighting Episode 153: "Preparing for July's Marketing."

Preparing for July’s Marketing

EPISODE: 153 – Preparing for July’s Marketing

July’s here, and while the calendar might look quiet, your marketing shouldn’t be! In this episode of the Auto Repair Marketing Podcast, Brian Walker and Caroline Legrand share[…]

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Featured image for the Auto Repair Marketing Podcast with hosts Brian and Kim Walker, highlighting Episode 152: "Marketing To Hire."

Marketing To Hire

EPISODE: 152 –  Marketing To Hire

So, you didn’t go to school for HR, and let’s be honest, hiring probably wasn’t what you dreamed about when you opened your shop. But here you are[…]

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Featured image for the Auto Repair Marketing Podcast with hosts Brian and Kim Walker, highlighting Episode 151: "Marketing When You Are Not a Marketer."

Marketing When You Are Not a Marketer

EPISODE: 151 –  Marketing When You Are Not a Marketer

You didn’t go to school for marketing, but here you are, running a shop and needing to fill those bays!

In this episode of the Auto Repair Marketing Podcast, Kim Walker gets real about what it is like to jump headfirst into marketing[…]

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Featured image for the Auto Repair Marketing Podcast with hosts Brian and Kim Walker, highlighting Episode 149: "Preparing for June’s Marketing."

Preparing for June’s Marketing

EPISODE: 149 – Preparing for June’s Marketing

Summer’s heating up and so should your marketing! In this episode of the Auto Repair Marketing Podcast, hosts Brian Walker and Caroline Legrand get real[…]

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Featured image for the Auto Repair Marketing Podcast with hosts Brian and Kim Walker, highlighting Episode 147: "We're Gonna Beat This Horse To Death ."

We’re Gonna Beat This Horse To Death

EPISODE: 147 – We’re Gonna Beat This Horse To Death

Marketing isn’t just an expense, it’s the key to growth. In this episode, host Brian Walker talks with Chris Cotton live from Vision about how strategic marketing has[…]

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THIS PODCAST HAS BEEN MADE POSSIBLE BY

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Don’t you deserve to have a thriving business?

Are you tired of trying to attract new clients by offering cheap oil changes only to never see them again? Are marginal profits causing you stress and anxiety? Is shop morale not the highest because your technicians aren’t turning enough hours to feed their families?

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