Here at Shop Marketing Pros, we believe in teaching as a valuable way to connect with shop owners, help them with their marketing, and inspire them to put effective marketing measures in place at their shop.
We are honored to have The Auto Repair Marketing Podcast as part of The Automotive Repair Podcast Network. In our podcasts you will hear from former shop owners, now marketers Brian and Kim Walker, our Shop Marketing Pros professional team members, coaches in the industry, shop owners, and other industry professionals.
It is our goal that every moment you spend listening leaves you with impactful ideas and inspiration to improve your marketing. If at anytime you have a question, feel free to contact us at anytime!
EPISODE: 225 – What if the best recruiting tool for your auto repair shop is one you’re already paying attention to but only using to attract customers? Your marketing does more than explain why people should trust your shop with their vehicles[…]
EPISODE: 224 – What if the best recruiting tool for your auto repair shop is one you’re already paying attention to but only using to attract customers? Your marketing does more than explain why people should trust your shop with their vehicles[…]
EPISODE: 223 – A new auto repair shop opens down the street. Your first reaction might be panic, frustration, or maybe a little bit of, “Seriously? Another one?” But what if competition isn’t something to fear[…]
EPISODE: 222 – That’s one of the big ideas we dig into with Husein Grabic, who is doing some pretty unconventional things at his three auto repair shops[…]
EPISODE: 221 – The world is churning. Business is changing. Car counts are down for a lot of shops, customers are feeling the squeeze, and it seems like everybody is getting kicked while they’re down[…]
EPISODE: 220 – Trust is becoming the currency of search, and auto repair shops that are willing to educate their customers are going to have a serious advantage. Brian Walker sits down with Shop Marketing Pros CMO Caroline Estess to dig into Marcus Sheridan’s Endless Customers methodology and what it looks like when applied to an auto repair shop.
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EPISODE: 219 – SEO can easily turn into a game of watching rankings, reporting what happened, and waiting to see what happens next. But what if there was a better way to know exactly when it’s time to stop focusing on one keyword and start going after the next[…]
EPISODE: 218 – What if the problem isn’t your marketing? What if the phone is ringing, the opportunities are there, and you’re simply not converting enough of them into appointments?
Brian sits down with Stan Stokes of GuestX to dig into data from more than 17,000 service inquiry calls across Shop Marketing Pros clients.[…]
EPISODE: 217 – Running an Auto Repair Shop in Alaska with Robert Wright
Alaska may be known for its breathtaking scenery and extreme conditions, but running a successful auto repair shop there comes with challenges that most shop owners in the Lower 48 never have to consider.[…]
EPISODE: 216 – Could You Be Ready for a Fractional CFO? with Eric Joern
Too many shop owners start their businesses because they’re great at fixing cars, not because they’re accountants, tax experts, or financial strategists. Unfortunately, that’s where a lot of costly mistakes begin.
Brian sits down with Eric Joern of Kaizen CPAs for an honest conversation about the financial side of running an auto repair shop. From common bookkeeping mistakes and tax planning myths[…]
