How to Market for Car Care Month
EPISODE: 015 – How to Market for Car Care Month
Did you know that April is National Car Care Month and October is Fall Car Care Month? These two months are a great way to bring awareness to[…]
The Auto Repair Marketing Podcast
Here at Shop Marketing Pros, we believe in teaching as a valuable way to connect with shop owners, help them with their marketing, and inspire them to put effective marketing measures in place at their shop.
We are honored to have The Auto Repair Marketing Podcast as part of Carm Capriotto’s Aftermarket Radio Network. In our podcasts you will hear from former shop owners, now marketers Brian and Kim Walker, our Shop Marketing Pros professional team members, coaches in the industry, shop owners, and other industry professionals.
It is our goal that every moment you spend listening leaves you with impactful ideas and inspiration to improve your marketing. If at anytime you have a question, feel free to contact us at anytime!
It is our goal that every moment you spend listening leaves you with impactful ideas and inspiration to improve your marketing. If at anytime you have a question, feel free to contact us at anytime!
All Episodes
Guerrilla Marketing, 20 Groups, and Industry Associations
EPISODE: 014 – Guerrilla Marketing, 20 Groups, and Industry Associations
Our guests in this episode of The Auto Repair Marketing Podcast are Tim Chakarian of Bimmer PHD and Tatsu Tsuchida of Tokyo Automotive. We talk about[…]
Finding Your Purple Cow with Vic Tarasik
EPISODE: 013 – Finding Your Purple Cow with Vic Tarasik
What would you do if you were driving the backroads passing field after field full of white, black, and brown cows, and all of a sudden you saw a[…]
Relationships Matter; Because Nobody’s Perfect
EPISODE: 012 – Relationships Matter; Because Nobody’s Perfect
Hey friends! Welcome to our newest episode of the Auto Repair Marketing Podcast. Today it’s a little different because we[…]
Is It Customer Service Or Is It Marketing?
EPISODE: 011 – Is It Customer Service Or Is It Marketing?
Sometimes the lines between customer service and marketing can get pretty blurred, but does it really matter? Join Kim and Brian as they talk about some of their[…]
Networking Skills To Get The Most From In-Person Events
EPISODE: 010 – Networking Skills To Get The Most From In-Person Events
In this week’s episode, our guest is The Queen of Connections. But wait, isn’t that Kim? Yes, yes it is. Brian interviews Kim about why you would want to[…]
What’s Your Story? Talking Video With Patrick Egan
EPISODE: 009 – What’s Your Story? Talking Video With Patrick Egan
Patrick Egan is the founder of Spark Interactive, a video production company that tells the stories of auto repair shops throughout the country. Patrick is an automotive[…]
The Top Features An Auto Repair Shop Website Needs
EPISODE: 008 – The Top Features An Auto Repair Shop Website Needs
Not all websites are created equal. Some are online brochures while others are sales machines that work 24/7/365. Which do you want yours to be? In this week’s episode, Kim and Brian each discuss the[…]
How To Determine A Marketing Budget For Your Shop
EPISODE: 007 – How To Determine A Marketing Budget For Your Shop
Determining your auto repair shop’s marketing budget requires taking a lot of different things into consideration. The old adage is to spend 5-7% of[…]
The Two Books You Must Read If You Are Involved In Your Shop’s Marketing
EPISODE: 006 – The Two Books You Must Read If You Are Involved In Your Shop’s Marketing
If you’ve ever heard Brian or Kim teach, you’ve probably heard them recommend one or both of these great books. Brian likes to say that reading these[…]
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Don’t you deserve to have a thriving business?
Are you tired of trying to attract new clients by offering cheap oil changes only to never see them again? Are marginal profits causing you stress and anxiety? Is shop morale not the highest because your technicians aren’t turning enough hours to feed their families?
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