Why Do I Need Keywords in My Reviews? Most Shops Are Leaving Money on the Table

TL;DR: Keywords in your Google reviews are a secret weapon most auto repair shops ignore. When customers mention your location, their vehicle type, and the service you performed, Google connects you with people searching for exactly that. Generic “great shop!” reviews feel nice, but don’t help visibility. Detailed reviews like, “This is the next BMW […]

Keywords in Reviews – Adding Fuel to the Fire

The Auto Repair Marketing Podcast with Brian and Kim Walker, Episode 3, titled "Keywords in Reviews - Adding Fuel to the Fire" Brian and Kim Walker are smiling and standing side by side.

EPISODE: 003 – Keywords in Reviews – Adding Fuel to the Fire

Using keywords in reviews isn’t exactly a new trick, but a recent experience on a trip to Key West brought this to the top of our minds and[…]

How To Respond To Customer Reviews Without Losing Your Head

How to respond to customer reviews (without loosing your head) with Shop Marketing Pros text sitting below an image of hands typing on a laptop keyboard

Prefer to listen? Use the player to listen or read below. Imagine yourself sitting there working. You’re in a happy mood and you’re getting things done! You’re busy, your staff is busy and you’re feeling like it’s a Friday afternoon. You go to check your email and you see a notification that someone has left […]

Working Keywords Into Reviews

Working Keywords Into Reviews with Shop Marketing Pros image of text with female hand using laptop with flowers in the background

Everyone likes to talk about how important reviews are for your auto repair shop, but they either don’t know or value the power of having keywords in your reviews. Yes, we get it, reviews are powerful. You want lots of them, and you want them to be good. That goes without saying. But all reviews […]

Is Asking A Part Of Your Company Culture?

Is Asking A Part Of Your Company Culture?

We recently received a question from a repair shop client wondering how to organically encourage their customers to recommend them to their friends. You know how you often see posts on Facebook where people are asking for recommendations? For customers to naturally want to recommend you it will always start with how you treated them.

Review Gating – Google Says Don’t Be A Crook

Review Gating - Google Says Don't Be A Crook

The following article was originally published on our main agency website. We’ve gone through the process now of setting up these Google Guarantee Ads for a couple of roofers and they’re seeing great results. We know this is going to be huge for auto repair shops as well. We hope you find value in this article. […]

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