Top-Tier Marketing for Top-Tier Auto Repair Shops

Your Path to Marketing That Works Starts Here

You’ve put years of work into building a shop you’re proud of with a strong reputation, a reliable team, and loyal customers. But taking your business to the next level takes more than great repairs and good word of mouth.

That’s where Shop Marketing Pros comes in. We partner with shop owners who want steady growth, clear direction, and marketing they can finally trust.

What Is Shop Marketing Pros?

Shop Marketing Pros is built specifically for auto repair shops.
Our founders are former shop owners, so we understand the realities of managing technicians, serving customers, and trying to grow a business at the same time.

What makes us different is simple:

Strategy that Fits Your Shop and Market

Execution by a team of Pros

Transparency so you always know what’s happening and why

No gimmicks. No wasted spend. Just honest marketing that supports the shop you’ve worked hard to build.

A System That Works.
A Strategy That’s Yours.

Customers don’t choose shops the way they did ten years ago. They search online, check reviews, and compare websites before they ever call.

That’s why your marketing needs to work as a system, connecting the pieces that matter most for your shop. For some, that means focusing on SEO and reviews. For others, it may include social media, ads, or a new website.

Because every shop is different, we don’t use cookie-cutter plans. Your strategy is tailored to your shop, your market, and your goals.

Is Shop Marketing Pros
Right for your Shop?

We work best with shop owners who:

If that sounds like you, SMP may be the right partner.

The Shop Owners
We Partner With

While every shop is unique, we’ve found that many of the shop owners we partner with share a few common traits:

Often in their 30s–50s, leading as owners or general managers.
Many started as technicians and now run shops doing $750K+ annually.
Confident in the quality of their work and want marketing that reflects that same standard.
Already investing in marketing, but looking for a more strategic, consistent approach.
Frequently connected with a coach or part of a 20 group.
Stay plugged into the industry by attending events or training each year.
Willing to collaborate, stay engaged, and play an active role in their marketing.

Not every client checks all these boxes, and that’s okay. What matters most is a shared commitment to growth and a belief that marketing is an investment in your shop’s future.

What Your Plan Might Include

Every shop’s plan looks different. Some come to us for one or two services. Others want a more complete system.

Whether or not you need a new website depends on the services we’re providing. If we’re doing SEO, for example, your site has to meet strict performance standards, and most of the time, that means a rebuild. We’ll review your site with you and recommend the foundation that will best support your growth.

Depending on your goals, your plan may include things like:

Website design or optimization
SEO and local search
Content creation (blogs, service pages, etc.)
Social media management
Google and Meta ad campaigns
A dedicated Client Success Manager
Reporting and check-ins

What You’ll Gain

Running a shop is demanding. Marketing shouldn’t add to the stress — it should give you confidence that growth is on track. With Shop Marketing Pros, you’ll see real outcomes that matter to your business:

Higher car count – more vehicles in your bays from the right customers.
Higher revenue – consistent, strategic marketing that drives steady growth.
Potential for a stronger average repair order (ARO) – positioning your shop as the trusted choice.
Clarity and confidence – a clear strategy and reporting that show you exactly what’s happening and why.
A partner you can grow with – marketing that evolves alongside your shop’s goals.

Marketing takes time. Some shops see traction in the first few months, while most notice measurable progress around 90 days. From there, we review results with you and adjust so your marketing continues to support your goals.

Our Core Values

When you invest in marketing, you’re also investing in the people behind it.
At Shop Marketing Pros, our core values guide how we operate as a team and how we partner with your shop:

Synergy

Happiness

Integrity

Expansion

Leadership

Dedication

These values aren’t just words on a page. They shape how we show up for you every day, helping you build marketing that’s transparent, collaborative, and designed to take your shop to the next level.

How We Stand Apart

There are plenty of marketing companies, but very few that understand the unique needs of auto repair shops. Shop Marketing Pros is built around those differences, which is why our approach works.

Customization

No templates or one-size-fits-all campaigns. Every strategy is tailored to your shop, your market, and your goals.

High-Touch Support

You are seen, heard, and supported. We stay closely connected with your shop so your marketing always aligns with your vision.

Team of Pros

You work with specialists who focus exclusively on auto repair marketing. From websites and SEO to social media, content, and digital ad campaigns, you get proven expertise at every step.

Our Proven Process

We really
get to know you.

We take the time to learn your shop, your goals, and your voice so everything we do feels like it’s coming straight from you.

We help people get to
know, like, and trust you.

Your customers need more than a reason to call — they need confidence in your shop. We capture your voice and personality to create marketing that builds trust, brings in more of the right customers, and keeps them coming back.

We continually communicate with you.

Growth isn’t a one-time event. We stay connected with you through regular check-ins and transparent reporting. You’ll see real data, know exactly what’s working, and help guide adjustments so your marketing always supports your shop’s goals.

Meet Your Team

When you work with SMP, you don’t just get one “marketing person.” You get a team of specialists who know auto repair:

Client Success Managers

Your main point of contact

SEO Specialists

Help customers find you online

Designers & Web Pros

Build or optimize your website (if you need one)

Ad Specialists

Manage digital campaigns

Social Media Managers

Keep your shop active and visible

Content Creators

Build trust with the right words and resources

Frequently ASKED QUESTIONS

Do you only work with auto repair shops?

Yes. Auto repair is our only focus. Our founders are former shop owners, and our team is built around the unique needs of this industry.

What if I already have a marketing person or agency?

That’s fine. Many shops come to us in that situation. If you have an in-house person, we can work alongside them and provide industry-specific expertise. If you’re moving away from another agency, we’ll make the transition smooth.

How involved do I need to be?

We know you’re busy running your shop. Our job is to take as much off your plate as possible. Your input is still important, mainly through regular check-ins and occasional requests for things like photos or approvals. We handle the heavy lifting, but your voice helps ensure the marketing reflects your shop. That being said, the shop owners we work with who take an active role in their marketing see the best results.

How long before I see results?

Marketing takes time. Some shops see traction in the first few months. For many, progress becomes clearer around 90 days. We’ll keep you updated and make adjustments along the way so you always know where things stand.

Why do repair shops choose SMP?

We don’t do cookie-cutter marketing. Every strategy we employ is built around your shop and your goals. You’ll always know what we’re working on and why through clear communication and reporting. Most importantly, we won’t push services you don’t need. Our goal is a long-term partnership built on trust.

Real Results from Shops Like Yours

“They really got us pointed in the right direction, especially during such a big transition at our shop. Having somebody in my corner who understood our goals and was on the same page was just completely awesome.”

Adam Rath, Allied Automotive

“Working with Shop Marketing Pros has exceeded my expectations. Not only do they do a fantastic job with our marketing, but they also have a team of people that truly care about their clients and make it a point to create that personal connection with you.”

Jen Rindflesh, Collinsville Auto Repair

“When we started our auto repair shop three years ago, Shop Marketing Pros was the first partner we hired. We’ve been with them for over two years and have had a great experience. Their team is wonderful to work with, and they consistently share industry-specific insights that have been incredibly valuable to us. We truly would not have a successful auto repair shop without their partnership.”

Doug and Alissa DeLucca, Boca Auto Fix

Ready to Build a Marketing System That Works?

You’ve built a great shop. You deserve marketing that works and helps you reach your goals. At Shop Marketing Pros, we partner with shop owners who want more than short-term results. They want lasting growth and a legacy to be proud of.

If you’re ready for steady growth, a clear plan, and a marketing partner who understands your world, let’s talk.