Here at Shop Marketing Pros, we believe in teaching as a valuable way to connect with shop owners, help them with their marketing, and inspire them to put effective marketing measures in place at their shop.
We are honored to have The Auto Repair Marketing Podcast as part of The Automotive Repair Podcast Network. In our podcasts you will hear from former shop owners, now marketers Brian and Kim Walker, our Shop Marketing Pros professional team members, coaches in the industry, shop owners, and other industry professionals.
It is our goal that every moment you spend listening leaves you with impactful ideas and inspiration to improve your marketing. If at anytime you have a question, feel free to contact us at anytime!
EPISODE: 211 – What Shop Owners Need to Know About Meta One
This week, Caroline Legrand and Hallie Wasinger take over the mic to break down one of Meta’s biggest changes for businesses in years: Meta One. They explain what this new subscription service is, how it differs from Meta Verified, and what it could mean for auto repair shop owners who rely on Facebook and Instagram[…]
EPISODE: 210 – How to capture great content, not just create it
Today, we’re tackling a challenge that almost every shop owner faces. You know social media is important. You know your marketing performs better when it’s authentic and showcases your people, your culture, and the incredible work happening inside your shop every day. But somewhere between the excitement[…]
EPISODE: 209 – Real-World AI for Auto Repair Shops with Joe Schindler
AI is moving fast, but most shop owners are still trying to figure out where it actually fits into their business. Joe Schindler has gone far beyond experimenting with ChatGPT and is putting AI to work in ways that save time[…]
EPISODE: 208 – Legacy of Education, Events, and Care
Some shops sponsor a Little League team and call it community involvement. Others build their entire business around serving people.
Patrick Weidman and Jean Bradley have spent decades creating a culture where giving back is simply part of how they do business. From Ladies’ Night educational events[…]
EPISODE: 207 – Should Your Shop Have a Team Retreat?
Let’s be real. Your team probably needs a break more than they need another meeting.
Brian and Kim Walker talk about their fifth annual team retreat, why they intentionally do almost no work during it, and how getting away together has helped their remote team reconnect, rest, laugh[…]
EPISODE: 206 – AI Nuggets from Our SEO Director
AI isn’t just changing SEO. It’s changing the way people choose an auto repair shop.
Brian Walker sits down with Michelle Travis to talk through what shop owners need to understand about AI-first SEO, zero-click search, brand trust, reviews, content depth, and why website traffic may go down[…]
EPISODE: 205 – The Results of AI-First SEO
AI is no longer something that’s “coming.” It’s already changing the way auto repair shops get discovered, build trust, and attract high-value clients. In this conversation, Brian Walker sits down with Doug DeLucca and Chris Luoma to talk about what happens[…]
EPISODE: 204 – Why Your Marketing Works….Until It Doesn’t
Let’s be real, nothing feels better than when your marketing is firing on all cylinders. Phones ringing, bays full, your team moving fast. And then… it just stops.
No warning. No clear reason. Same budget, same ads, same strategy but the results? Gone[…]
EPISODE: 203 – Should You Have a Customer Advisory Panel?
Most shop owners are out here making big decisions based on gut feelings, a few loud customer opinions, or whatever seems like a good idea in the moment[…]
EPISODE: 202 – Bold Leadership with J.R. Portman
Leadership isn’t always about learning how to manage other people. Sometimes it’s about getting uncomfortable enough to finally lead yourself.
In this episode, Brian talks with J.R. Portman about his experience at Bold Advanced Leadership, a training that pushed him physically, mentally, and emotionally. They talk about enthusiasm, honesty[…]
