The Best Aftermarket Automotive Conferences For You And Your Team To Attend in 2026
TL;DR: Not all conferences are worth your time and money. Here are the list actually deliver: Vision (#1) for personal development and world-class training, ASTA Expo (#2) for tight-knit community networking, STX (#3) for massive education with potential cost subsidies, AAPEX + SEMA (#4) where you go to SEMA for fun but AAPEX to make […]
How To Get Your Customers To Like Your Team
The first time a customer meets your team might not even be at your shop. It could be during a quick phone call, at a community event, or even while standing in the grocery store checkout line. No matter where it happens, that first impression sticks with people far longer than we sometimes realize. In […]
Creating Magnetic Shop Culture to Attract the Best Team
What would you do, say, or feel if one of your team members described your company as a cult? I’ve had the luxury of working for some really great organizations. I’ve also had the pain of working for some who were not great. I bet if you asked ten people how they define greatness you’d […]