EPISODE: 118 – Doing Video Every Day For A Month
Want to create video content that boosts your shop’s visibility and drives more customers to your door?
Discover how taking on the VEDA (Video Every Day in August) challenge can help you get comfortable on camera, overcome any fears, and make video a natural part of your marketing strategy.
In this episode, we’ll share practical tips on using video to build trust with your audience, improve your SEO, and showcase your expertise—all while staying consistent with daily video content. Plus, you’ll learn how doing VEDA can help you master video creation and create real connections with your customers.
Don’t miss out on this chance to level up your video game and see real results for your shop. Tune in now and start creating videos that truly connect!
Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shops
Timestamps
Introduction to the Episode (00:00:01)
Brian introduces the podcast episode and thanks RepairPal for their support.
Overview of VEDA (00:00:10)
Brian explains the concept of Video Every Day in August (VEDA) and its relevance for video marketing.
Importance of Video (00:01:17)
Brian emphasizes the significance of video in marketing auto repair shops and overcoming camera shyness.
Challenges of Filming Around Others (00:03:22)
Brian shares his discomfort filming videos in public and how he worked to overcome it during VEDA.
Flexibility in Video Creation (00:04:20)
Brian encourages listeners to create videos any month, not just during VEDA, to build comfort on camera.
Benefits of Regular Video (00:05:21)
Discusses the “no like trust” factor and SEO advantages of consistent video creation for businesses.
Audience Engagement (00:06:23)
Brian shares experiences of audience interaction and unexpected interest in his videos during VEDA.
RepairPal’s Role (00:07:18)
Introduction of RepairPal’s services and their importance in helping auto repair shops attract customers.
Surprising Viewership (00:08:28)
Brian reflects on his son’s unexpected engagement with his videos and the lessons learned from them.
Responsibility of Business Owners (00:09:32)
Brian discusses the responsibility of business owners to maintain profitability and serve their clients effectively.
Challenges of Personal Video Content (00:10:29)
Brian expresses his discomfort with personal video content and critiques the influencer culture.
Encouragement to Create Video (00:12:29)
Brian motivates listeners to produce relevant content for their businesses, emphasizing the value of video.
Commitment to Video Creation (00:13:27)
Encourages listeners to commit to daily video creation and shares his personal commitment strategies.
Invitation to Share Videos (00:14:25)
Brian invites listeners to share their videos with him and expresses interest in their content.
Closing Remarks (00:15:23)
Brian thanks listeners and encourages them to tune in next week, promoting engagement with the podcast.
Podcast Information (00:15:30)
Brian shares details on how to follow the podcast and engage with the hosts for future discussions.
How To Get In Touch
Group – Auto Repair Marketing Mastermind
Website – shopmarketingpros.com
Facebook – facebook.com/shopmarketingpros
Get the Book – shopmarketingpros.com/book
Instagram – @shopmarketingpros
Questions/Ideas – podcast@shopmarketingpros.com
Lagniappe (Books, Links, Other Podcasts, etc)
- https://www.facebook.com/brian.walker
- https://www.facebook.com/brian.walker/videos/877852980463356 – Brian’s #veda day 31
- https://www.facebook.com/brian.walker/videos/2358559621160873 – Brian’s #veda day 32
