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The Auto Repair Marketing Podcast

Here at Shop Marketing Pros, we believe in teaching as a valuable way to connect with shop owners, help them with their marketing, and inspire them to put effective marketing measures in place at their shop.

We are honored to have The Auto Repair Marketing Podcast as part of The Automotive Repair Podcast Network. In our podcasts you will hear from former shop owners, now marketers Brian and Kim Walker, our Shop Marketing Pros professional team members, coaches in the industry, shop owners, and other industry professionals.


It is our goal that every moment you spend listening leaves you with impactful ideas and inspiration to improve your marketing. If at anytime you have a question, feel free to contact us at anytime!

All Episodes

The Legalities of Tracking Numbers and Recording Calls with David Boyd

EPISODE: 179 – The Legalities of Tracking Numbers and Recording Calls with David Boyd

There’s a lot you can ignore in marketing, but legal compliance isn’t one of them. Especially when a quiet policy change in California nearly stripped shops of their ability to track marketing ROI overnight. This episode dives into the legalities[…]

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Who is Josh Parnell, really?

EPISODE: 178 – Who is Josh Parnell, really?

Josh Parnell’s story isn’t your typical rise to success narrative. It’s one of faith, perspective, and the kind of leadership that’s forged through humility and hard lessons. From dreaming of becoming a filmmaker to serving as an Air Force[…]

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Preparing for December’s Marketing

EPISODE: 177 – Reigniting the Passion: How Larry Anderson Keeps the Joy in the Work

December comes faster than most of us expect, and if you’re not planning your shop’s holiday marketing now, you’ll be scrambling when the tinsel hits the floor. In this episode of[…]

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Service Advisor Auditing and Skill-building

EPISODE: 175 – Service Advisor Auditing and Skill-building

Kim Walker and Michael Doherty dig into what really happens at the front counter of an auto repair shop and why the service advisor’s role can make or break your marketing efforts. From real-world[…]

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Getting Your Shop Suggested by AI

EPISODE: 174 – Getting Your Shop Suggested by AI

AI search isn’t the future, it’s already here, and it’s changing how people find your auto repair shop. Brian Walker just came back from teaching a four-hour class on AI search optimization at the ASTA Expo[…]

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The Power of Story

EPISODE: 173 – The Power of Story

Brian and Kim Walker sit down with Wayne Marshall, CEO of The Institute for Automotive Business Excellence, to explore the real power behind storytelling in the auto repair industry. With deep roots in manufacturing[…]

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Preparing for November’s Marketing

EPISODE: 172 – Preparing for November’s Marketing

Caroline Legrand steps in for Brian Walker and is joined by Shop Marketing Pros’ COO, Hallie Wasinger, for a power-packed conversation all about planning your November social media[…]

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Why Long Content Matters for SEO and AI Suggestions

EPISODE: 170 – Why Long Content Matters for SEO and AI Suggestions with Michelle Travis

In this episode of The Auto Repair Marketing Podcast, Brian Walker sits down with Michelle Travis, Director of SEO at Shop Marketing Pros, to break down a question more and more shop owners are asking[…]

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