Your Ideal Customer: Building Your Ideal Customer Base and Shop Culture
ASTA Conference
Thursday | 9/26/2024
All Day in Room Royal A
Achieve repair shop excellence by merging effective customer targeting with a vibrant shop culture in this insightful class. With guidance from advertising expert Hallie Wasinger and former shop owner Kim Walker, you’ll learn how to attract your ideal customers while fostering an environment that both clients and employees love.
This class will teach you to:
- Leverage Google Analytics for demographic insights
- Identify and pursue your best customer profiles
- Implement retargeting techniques to convert potential customers
- Develop compelling messaging that resonates with your audience
- Create tailored ad audiences on Facebook and Google
- Build and sustain a shop culture that appeals both customers and techs
- Use best practices from top-tier shops
- Sign up today and leave with a comprehensive plan to enhance your customer base and shop culture, driving both customer satisfaction and team enthusiasm